Woman wearing at Hitmaker Hat with her horse in a mountainous landscape
Not Just a Hat. A Hitmaker.

Handcrafted Hats Made in Oregon

Cowboy wearing a grey beaver felt Hitmaker Hat
Made to last a lifetime

Built for the long haul

Go Far. Look Good. Feel Right.

Classic Craft, Modern Fit

Soft silhouettes. Strong spirit.

We make hats for people who do things their own way and look good doing it.

Old soul, new swagger

Our hats tend to stick around. So choose wisely or at least dramatically.

Make it personal

For the one who rides hard, lives loud, or just really loves fringe.

HITMAKER HAT CO.

Each Hitmaker Hat is blocked, shaped, and finished by hand in Oregon. We work with premium beaver, nutria, and rabbit felts to create cowboy hats, fedoras, and modern classics built for life on the road or in the city.

built for a life in motion

Whether you’re on the road or in the city, our hats are made to move with you.

Not just for photos. Not just for someday.
This is the one that fits right, feels good, and goes with you everywhere.

Our Values

Style with Backbone

We make hats that stand for something. They’re bold, personal, and built to leave a mark.

We don’t do floppy, flimsy, or forgettable. Our hats have presence, the kind that turns heads, starts stories, and holds up for the long haul. If you’ve got something to say, start with your hat.

Our Values

Heritage Without the Homework

We respect where it all came from, but we’re not here to give lectures. We’re here to make it yours.


We care about where hats come from but we’re not precious about it. We take what’s worth keeping, leave the rest, and make it modern. No gatekeeping, no lectures, just good hats.

Our Values

We’re Not Happy Till You Are

A good hat is personal and buying one should feel that way too.

We’re here to answer questions, tweak the fit, and make things right if they’re not. It’s a big decision, and we treat it like one. Real support from real people who want you to love what you wear.

Our Values

Style with Backbone

We make hats that stand for something. They’re bold, personal, and built to leave a mark.

We don’t do floppy, flimsy, or forgettable. Our hats have presence, the kind that turns heads, starts stories, and holds up for the long haul. If you’ve got something to say, start with your hat.

Heritage Without the Homework

We respect where it all came from, but we’re not here to give lectures. We’re here to make it yours.


We care about where hats come from but we’re not precious about it. We take what’s worth keeping, leave the rest, and make it modern. No gatekeeping, no lectures, just good hats.

We’re Not Happy Till You Are

A good hat is personal and buying one should feel that way too.

We’re here to answer questions, tweak the fit, and make things right if they’re not. It’s a big decision, and we treat it like one. Real support from real people who want you to love what you wear.

Produced in Oregon

Made in the Beaver State

“They actually gave a damn. It’s rare to find a company that cares this much. I had a sizing question, got a fast and helpful response, and they even made a small custom adjustment for me. It’s an investment, sure but worth every penny."
— Devon S, Bend
"It was a birthday gift from my wife, and I’ll be honest I didn’t think I was a hat person but the second I put it on, something clicked. It fits like it was made for me. Now I wear it everywhere, and it always starts conversations. Best gift I’ve ever gotten."
— - Danny H, Denver
BUILT FOR THE BOLD, WORN BY THE HEADSTRONG. MADE IN THE WEST. MEANT FOR WHEREVER YOU'RE HEADED.

Hitmaker Hat Co.