We specialize in full custom, fine fur felt hats

A Hat as Unique as You

Go Far. Look Good. Feel Right.

Classic Craft, Modern Fit

Woman wearing at Hitmaker Hat with her horse in a mountainous landscape
Not Just a Hat. A Hitmaker.

Handcrafted Hats Made in Oregon

Cowboy wearing a grey beaver felt Hitmaker Hat
Made to last a lifetime

Built for the long haul

BUILT FOR THE BOLD, WORN BY THE HEADSTRONG. MADE IN THE WEST. MEANT FOR WHEREVER YOU'RE HEADED.

Visit Portland’s Custom Hat Outfitter

3012 NE Alberta St, Portland, OR 97211

Open: Thursday - Sunday

11:30am-6:30pm

Hitmaker Hat Co. is a retail shop and showroom for people who appreciate good hats and well-made things.

Along with our custom and ready-to-wear hats, we carry a rotating mix of modern Western goods, jewelry, accessories, books, artwork, apparel, gifts, and small-batch pieces from makers we love.

built for a life in motion

Whether you’re on the trail or in the city, our hats are made to move with you.

HITMAKER HAT CO.

Each Hitmaker Hat is blocked, shaped, and finished by hand in Oregon. We work with premium beaver, nutria, and rabbit felts to create cowboy hats, fedoras, and modern classics built for life on the road or in the city.

Soft silhouettes. Strong spirit.

We make hats for people who do things their own way and look good doing it.

Old soul, new swagger

Our hats tend to stick around. So choose wisely or at least dramatically.

Make it personal

For the one who rides hard, lives loud, or just really loves fringe.

Produced in Oregon

Made in the Beaver State

“They actually gave a damn. It’s rare to find a company that cares this much. I had a sizing question, got a fast and helpful response, and they even made a small custom adjustment for me. It’s an investment, sure but worth every penny."
— Devon S, Bend
"It was a birthday gift from my wife, and I’ll be honest I didn’t think I was a hat person but the second I put it on, something clicked. It fits like it was made for me. Now I wear it everywhere, and it always starts conversations. Best gift I’ve ever gotten."
— - Danny H, Denver

Hitmaker Hat Co.